Be Happy Snacks
Be Happy Snacks is a creator-led snack brand founded by Charli and Dixie D’Amelio under the D’Amelio Brands umbrella. Focused on fun, flavor, and positivity, Be Happy offers playful popcorn and snack products crafted for Gen Z and millennial audiences. Built on the D’Amelio family’s cultural influence and direct fan connection, the brand blends authentic creator storytelling with retail distribution, bringing joy to everyday snacking.
Be Happy Snacks is a creator-led snack brand founded by Charli and Dixie D’Amelio under the D’Amelio Brands umbrella. Focused on fun, flavor, and positivity, Be Happy offers playful popcorn and snack products crafted for Gen Z and millennial audiences. Built on the D’Amelio family’s cultural influence and direct fan connection, the brand blends authentic creator storytelling with retail distribution, bringing joy to everyday snacking.
Country
United States
City
Los Angeles
Founded
2023
Status
Active
Stage
Privately Held
Capital Raised
~$6M
Annual Revenue
Undisclosed
Valuation
Undisclosed
The Agencies
Creator Brands Weekly
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Creator Brands Weekly
The weekly newsletter for creators building, launching and scaling brands
Loved by your favourite Creators