Kayali Fragrance
KAYALI (meaning “my imagination” in Arabic) is a luxury fragrance brand founded in 2018 by Mona Kattan, co-founder of Huda Beauty. Created in collaboration with Huda Kattan and Huda Beauty Group, KAYALI redefines modern perfumery by blending Middle Eastern artistry with global luxury aesthetics. Each fragrance — from Vanilla | 28 to Déjà Vu White Flower | 57 — is crafted to be layered and personalized, embodying Mona’s belief that scent is an extension of identity. With global distribution through Sephora, Harrods, and HudaBeauty.com, KAYALI has become one of the most commercially successful creator-led fragrance houses in the world.
KAYALI (meaning “my imagination” in Arabic) is a luxury fragrance brand founded in 2018 by Mona Kattan, co-founder of Huda Beauty. Created in collaboration with Huda Kattan and Huda Beauty Group, KAYALI redefines modern perfumery by blending Middle Eastern artistry with global luxury aesthetics. Each fragrance — from Vanilla | 28 to Déjà Vu White Flower | 57 — is crafted to be layered and personalized, embodying Mona’s belief that scent is an extension of identity. With global distribution through Sephora, Harrods, and HudaBeauty.com, KAYALI has become one of the most commercially successful creator-led fragrance houses in the world.
Country
United Arab Emirates
City
Dubai
Founded
2018
Status
Active
Stage
Privately Held
Capital Raised
Undisclosed
Annual Revenue
~$50 – $100M
Valuation
~$500M
The Agencies
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The weekly newsletter for creators building, launching and scaling brands
Loved by your favourite Creators