MKBHD is the flagship creator brand of Marques Brownlee, one of the most influential figures in global technology media. Founded in 2009 as a YouTube channel, MKBHD has evolved into a full-scale production studio and digital media brand specializing in consumer electronics, innovation, and design. Through high-quality videos, in-depth product reviews, and original series such as Retro Tech and Waveform, MKBHD reaches a worldwide audience across YouTube, podcasts, and social platforms. Operating under MKBHD Studios, the brand has become synonymous with excellence in tech journalism — often compared to The Verge or Wired, but creator-led and independent. The business has expanded into the Waveform Podcast, Dope Tech merchandise, and strategic brand collaborations with Tesla, Apple, and Google.