Alex Hormozi is an American entrepreneur, investor, and business educator best known for founding Acquisition.com, a private equity firm that invests in founder-led businesses. Alongside his wife and business partner Leila Hormozi, he has built a portfolio exceeding $200 million in annual revenue across multiple companies spanning software, education, fitness, and consulting. Hormozi’s content focuses on wealth creation, business scaling, and founder psychology, blending tactical frameworks with a first-principles approach to growth. His videos and books — $100M Offers and $100M Leads — have become foundational tools for entrepreneurs worldwide. Through his prolific YouTube channel, podcast (The Game), and social presence, Alex has become one of the most influential voices in the creator economy for entrepreneurs. His firm’s brand, Acquisition.com, acts as both a content hub and capital vehicle for education-based businesses.