Keith Habersberger is a digital creator, comedian and entrepreneur best known as one of the founding members of The Try Guys, the YouTube-born creator collective. Starting his online content journey via food-challenge and humour-driven videos, Keith displayed a knack for audience engagement and storytelling. He has since extended his creator footprint into business, launching his own hot-sauce brand and contributing to The Try Guys’ media production company, 2nd Try LLC. His path exemplifies the creator-to-founder shift: building a personal brand and then scaling into product and media ventures.