Kygo is a Norwegian DJ and record producer who has expanded his influence beyond music into a full-scale lifestyle ecosystem through Palm Tree Crew. As co-founder, he has built a brand-holding company that spans record label (Palm Tree Records), live-event festivals, hospitality venues (Palm Tree Beach Club, Palm Tree Club & Hotel) and apparel drops. The venture raised by Palm Tree Crew underscores his creator-to-founder transition—shifting from hit-songs to experiences-and-commerce levering his tropical-house reputation into global culture.