Anine Bing

Anine Bing is a Los Angeles-based fashion house redefining modern luxury essentials for the digital era. Founded in 2012 by Danish influencer and entrepreneur Anine Bing, the brand blends Scandinavian minimalism with rock ‘n’ roll edge to create timeless apparel, footwear, and accessories. Built on a creator-first foundation, Anine Bing scaled organically through social media storytelling and influencer advocacy, evolving into a global lifestyle label stocked in 300+ retailers worldwide. Backed by leading venture firms, the company continues to expand into new categories while maintaining its focus on premium quality, everyday versatility, and elevated design.