SKKN BY KIM

SKKN by Kim is a high-end skincare brand founded by Kim Kardashian in 2022, following the closure of her earlier beauty ventures KKW Beauty and KKW Fragrance. The brand represents a modern, minimalist approach to beauty — merging science-backed skincare formulations with Kim’s signature aesthetic. Developed in partnership with beauty entrepreneur Emma Grede and backed by Coty Inc., SKKN delivers a full nine-product routine focused on hydration, renewal, and barrier repair. Each product features refillable packaging and sustainable materials, aligning the brand with luxury wellness and environmental responsibility. Positioned at the intersection of celebrity beauty and clinical skincare, SKKN by Kim competes with brands like Rhode Skin, Fenty Skin, and Goop, while maintaining a global reach through Kim’s 360M+ social media audience.