Cassey Ho

Cassey Ho is an American entrepreneur, fitness instructor, and digital creator, best known as the founder of Blogilates, one of the world’s most influential fitness communities. Rising to prominence on YouTube with her upbeat pilates workouts, she has built a global following of millions across YouTube, Instagram, and TikTok. Beyond content, Cassey has become a leading creator-operator in the wellness and consumer space. She is the founder of Popflex, a direct-to-consumer activewear brand, and has launched successful retail partnerships, including a line with Target. Recognized on Forbes 30 Under 30 and by Inc. Magazine, she exemplifies how creators can transform personal influence into scalable product businesses.