


ALCOLO
Alcolo is a creator-led alcohol brand founded by automotive YouTuber and cultural icon WhistlinDiesel (Cody Detwiler). Built for bold personalities and high-energy lifestyles, Alcolo goes beyond being just a beverage — it’s an experience and a statement. Blending premium ingredients with distinctive flavors and unapologetic branding, the company brings fresh creativity to the traditional alcohol category. Fueled by WhistlinDiesel’s massive fanbase and disruptive marketing style, Alcolo has rapidly gained cult status both online and in retail, representing a new era where creator influence meets consumer beverage innovation.
Alcolo is a creator-led alcohol brand founded by automotive YouTuber and cultural icon WhistlinDiesel (Cody Detwiler). Built for bold personalities and high-energy lifestyles, Alcolo goes beyond being just a beverage — it’s an experience and a statement. Blending premium ingredients with distinctive flavors and unapologetic branding, the company brings fresh creativity to the traditional alcohol category. Fueled by WhistlinDiesel’s massive fanbase and disruptive marketing style, Alcolo has rapidly gained cult status both online and in retail, representing a new era where creator influence meets consumer beverage innovation.
Country
United States
City
Nashville
Founded
2023
Status
Active
Stage
Privately Held
Capital Raised
~$5M
Annual Revenue
~$5M - $10M
Valuation
~$25M – $40M
The Agencies

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Creator Brands Weekly
The weekly newsletter for creators building, launching and scaling brands
Loved by your favourite Creators
