XIX Vodka is a premium British vodka brand created by The Sidemen, one of the world’s most influential creator collectives. Founded in 2021, the brand represents the fusion of content culture and luxury spirits, offering smooth, triple-distilled vodka crafted in the UK. XIX has built a cult following through direct-to-consumer drops, event activations, and viral collaborations—cementing its place as the leading creator-led alcohol brand redefining modern celebrity ownership in the beverage industry.