Michael Rubin is the founder & CEO of Fanatics, a global sports merchandising platform valued at over $30 billion, and has built his career by scaling brands through culture, athlete-influencers and creator communities. As a strategic investor, he backs companies such as D’Amelio Brands, and supports creator-commerce, fan-first consumer tech and culturally resonant brands. His focus on creator economy intersections, consumer commerce and distribution networks makes him a high-signal backer for audience-driven brands.