Betr is a next-generation sports media and real-money micro-betting platform co-founded by creator-entrepreneur Jake Paul and serial fintech founder Joey Levy. Launched in 2022, Betr combines short-form sports media with instant in-app micro-wagers, reimagining the betting experience for a mobile-first audience. Jake Paul drives massive creator-led reach, while Levy provides deep tech, operations, and product expertise — positioning Betr as the future of creator-powered sports betting.